자료유형 | 단행본 |
---|---|
서명/저자사항 | The base of the pyramid promise [electronic resource]: building businesses with impact and scale / Ted London. |
개인저자 | London, Ted, 1963- author. |
발행사항 | Stanford, California: Stanford Business Books, an imprint of Stanford University Press, 2016. |
형태사항 | 1 online resource. |
기타형태 저록 | Print version: London, Ted, 1963- Fulfilling the base of the pyramid promise. Stanford, California : Stanford Business Books, an imprint of Stanford University Press, 2016 9780804791489 |
ISBN | 9780804797337 0804797331 |
서지주기 | Includes bibliographical references and index. |
내용주기 | Impact enterprise for the base of the pyramid -- Enabling business model innovation -- Building for scale -- Mutual value creation -- Creating a partnership ecosystem -- Collaborative interdependence -- Making the promise a reality. |
일반주제명 | Social entrepreneurship --Developing countries. Industrial management --Developing countries. Success in business --Developing countries. Business planning --Developing countries. Markets --Developing countries. Poverty --Developing countries. Low-income consumers --Developing countries. Poor. BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior |
분류기호(DDC) | 658.4 |
언어 | 영어 |
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